01.05.09

Young Entrepreneur and founder of successful business MiniG Media commissioned AYO Media to design and develop the web platform for his latest venture "Live Newcastle".

Jonathan Grubin has been in business since the age of 14 when he launched his first venture utilising online affiliates. His new project offers individuals or corporations selected discounts on goods offered by the best businesses in the Newcastle area.

The Live Newcastle website is designed to maximise a customers opportunity to obtain discounts by making it incredibly easy to sign-up for the programme. Jonathan had identified that customers want to spend less without cutting back on quality whilst shops and restaurants want to get more customers through the doors. We analysed Jonathan's target audience to make sure the design was appealing and the system could be managed effectively.

Jonathan Grubin said "We approached AYO Media with an initial idea, and were impressed by not only their understanding of what we required, but also their willingness to fully involve themselves in the project, above and beyond the level which we expected."

Rob Mathieson, Managing Director of AYO Media commented "We built the site to satisfy the needs of the customers and the Live Newcastle partners. Working with Jonathan was a joy as he had a clear understanding of the web and what he required of the site."

Live Newcastle launches officially in July 2009 and aims to offer its members huge discounts at the best restaurants, bars, cafes, nightclubs and entertainment venues the city of Newcastle has to offer.